October is here. It’s once again Breast Cancer Awareness Month, or some such title. There’s a lot of ground to cover here, so let’s dive right in.
Last October I introduced you to Breast Cancer Action, and more specifically their “Think Before You Pink Campaign”. Click here to get reacquainted. Now that you remember the basics of the campaign, I’m here to tell you they are taking on some big game this season, pharmaceutical giant Eli Lilly. Here’s the one minute sum up:
Milking Cancer from Breast Cancer Action on Vimeo.
To learn more about Breast Cancer Action and their “Think Before You Pink” campaign, visit their website.
Also, for my San Francisco, CA area readers, might I suggest taking a trip to ArtHaus on 411 Brannan Street? This October, ArtHaus gallerists James Bacchi and Annette Schutz invite you to “Think Before You Pink.” It’s an invitational exhibition exposing the breast cancer “pink industry.” 20% of all exhibition sales will benefit Breast Cancer Action during the month of October.
Want to support art and Breast Cancer Action but can’t get to San Francisco? You can purchase the limited edition poster “This Elixir – It Won’t Fix Her” for $50 plus shipping and handling, by contacting Breast Cancer Action at 415-243-9301 ext. 22. All proceeds from the poster benefit Breast Cancer Action.
What the Cluck? Tell KFC and Susan G. Komen for the Cure to stop pinkwashing!
With their “Buckets for the Cure” campaign, KFC and Susan G. Komen for the Cure are telling us to buy buckets of unhealthy food to cure a disease that kills women. When a company purports to care about breast cancer by promoting a pink ribboned product, but manufactures products that are linked to the disease, we call that pinkwashing. Make no mistake–every pink bucket purchase will do more to benefit KFC’s bottom line than it will to cure breast cancer. Join us in telling KFC and Susan G. Komen for the Cure to rethink this pinkwashing partnership.
I’m the artist whose image you have used.
Title: “This Elixir, It Won’t Fix Her”
(used on poster)
http://www.torriegroening.com to see other not-so-pink work…
I was fed up and saddened by the fact that I couldn’t even buy my family groceries without being bombarded with reminders of cancer in the shape of pink ribbons on so many products. (I think of the ribbons as tumors and certainly don’t bring any into my home!) Humour and work for me was better than joining a marathon.
When I found out I had given my son yogurt that may add to his chance of getting cancer I just saw red… or pink everywhere.
Why us? Can you imagine if all the guys with prostate cancer had to see reminders every time they were in Safeway? I can tell you: men would not buy toilet paper with
prostate cancer advertising -let alone wear a ribbon announcing the fact!