Superstitions in the United States

Everyone has some superstitions. Depending on the culture you or your family grew up with, where you live in the world, spiritual beliefs, etc., they can vary greatly. So, when an odd press release came into my inbox regarding superstitions in the United States, my interest was piqued.

Turns out a clever publicist for the Potawatomi Hotel and Casino put together a little report about superstitions in every U.S. state as a tie in for St. Patrick’s Day. Sadly, my email filter shunted it to a spam folder, so by the time I discovered it, St. Patrick’s Day had passed. On the other hand, as I explained to the publicist, my readers would have an interest in this subject matter regardless of time of year. You are interested, aren’t you?

Yeah, you are. And although this is hardly scientific and certainly doesn’t cover all the superstitions out there (but does cover a lot), it is still an interesting read. According to their report, their methodology was:

Using the Google AdWords platform, we analyzed search volume trends for more than 200 terms related to superstitions associated with both good luck and bad luck. The results represent the most disproportionately popular terms in every state. In February 2021, we also surveyed 1,016 Americans between the age of 18 – 75 to ask them about their belief in superstitions. 60% were female and 40% were male and the average age of respondents was 38.

A brief overview of what they learned was the most popular superstitions in America are: throwing salt over your shoulder, bad luck comes in threes, lucky rabbit’s foot, Friday the 13th, and ladybugs being a sign of good luck. 65% of Americans are superstitious. 83% believe in good luck, 50% believe in bad luck. 37% of Americans believe Friday the 13th brings bad luck. 34% of Americans believe St. Patrick’s Day is a luck day. Nearly double that amount (60%) say they wear green on St. Patrick’s Day.

You can see the full report here.


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